Sabtu, 19 Mei 2018

BUSINESS PLAN


ISTIQOMAH HIJAB

Hijab or also known as the veil nowadays is not a strange thing anymore. It is visible to women who decide to hood while creative with their headscarf. With the development of this mode, it will also appear a variety of models and types of hijab that can make a woman look more beautiful and attractive. This opportunity is reversed for the hijab of a good hijab that is plain to the pattern.

Hijab or veil has become one of the best-selling search list for women. fashion designers pay more attention to this one fashion model. Thus, the veil has a role to the attraction and personality of a person in the dress. And of course, it can avoid the bad things that harm women. With the growing creation of society against the hijab, bringing out various types and variations. Whatever Type and its kind, the most important thing is not to deviate from the notion of the veil itself, where it works as a cover of aurat.

·        Vision and mission

Vision:
Making "ISTIQOMAH HIJAB" as an effort to provide various types and motives of the hijab to know all the people know and come in ISTIQOMAH HIJAB.
Mission:
1. Give priority to quality in service.
2. Oriented to customer satisfaction.
3. Develop innovations both in products and services
4. Develop business in several other strategic places to expand the business or job field.

·        Business Identificatio

Business Name: ISTIQOMAH HIJAB
Business Owner: Nur Raihana Zahra
Business Address: JL. Tugu Rt. 1 Rw. 1 Kota Depok
Contact Person: 082136701411
E-mail: istiqomah.hijab@gmail.com
Facebook: istiqomah hijab
Twitter: @Istiqomah hijab
Blogger: http //: Istiqomah hijab.blogspot.com

·        Business Scope
The scope of the business we are pioneering is still a beginner business, but this business is very promising because ISTIQOMAH HIJAB  has hijab various types and motifs, has become one of the best-selling search list for women. fashion designers pay more attention to this one fashion model. Thus, the veil has a role to attract one's attractiveness and personality in dress, all of society.
Business Purpose:
1. Applying entrepreneurship skills
2. In order for our business better known and interested others
3. Bring out the talent to do business
4. Make a profit

MARKETING TARGET

Target And Market Segmentation :

Geography
1.     The area that we targeted is Depok area in Boarding school, the reason we choose in Boarding school because the place to shop for this product is very difficult and the students are not allowed out of the Boarding school environment.
2.     We see a lot of business opportunities on hijab, sarong girls and bross, so we take advantage of this opportunity.

Demographics
Based on demography, we market in the market of students, and the surrounding community to facilitate us to obtain market information. 

CAPITAL PLAN

Operating costs:
Monthly merchandise                                               = Rp. 3,000,000
Salary of employee 5 person @Rp.1.000.000 x 5    = Rp. 5.000.000
Packaging                                                                 = Rp. 200,000
Depreciation 2 years                                                 = Rp. 154,500
Total Operational Cost                                              = Rp. 8.354.500

Estimated Sales of Hijab Monthly:
Plain Jilbab @Rp. 20.000 x 200pcs             = Rp. 4.000.000
Takedown Hijab @Rp. 25,000 x 150pcs     = Rp. 3.750.000
Tape hijab @Rp. 30.000 x 150pcs               = Rp. 4.500.000
Total Sales per month                                  = Rp. 12.250.000

PERCENTAGE OF NET PROFIT

Estimated Profit / Profit:
Sales per month                                 = Rp. 12.250.000
Operational Cost                                = Rp. 8.354.500
Total Net Profit per month                  = Rp. 3.895.500

JOB DESCRIPTION OF EACH OTHERS

-         CEO (Nur Raihana Zahra)
-         General Manager (Ira Rimelfi)
-         Financial Manager (Farhatun Nisaa)
-         Production Manager (Apriliani)
-         Marketing Manager (Echa Hamalta Putri)

General Manager
General Manager is a position that is considered very important and not easy for people to assume the duties as a General Manager, maturity and talent who qualified should be part of this position, no wonder the salary and benefits are fantastic and even someone who is in this position get commission from the target marketing it achieves. general manager can receive a fairly large salary.

Increases management's effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers providing educational opportunities.